SHATTERBOX IDENTITY

http://www.paperwhite-studio.com/
http://www.underconsideration.com/fpo/tag/stationery

For shatterbox, "a video-based social community for students and young professionals to find inspiration and share ideas about innovative careers," the design team at paperwhite studio put together a sophisticated and bold set of identity materials that uses the X as a motif in different ways. On the envelope, it is carefully aligned to the flap so that it breaks down the middle as you open it; on the business card's back as a kind of metaphor to find a bright spot in a sea of sameness; and on the letterhead as a cool border running down the height of the sheet. Another lovely touch is the edging on the business cards, which wasn't as easy to achieve:

The client for this project was very shy about using color in her stationery, so we thought edging would be a great way to incorporate it in a subtle and interesting way. As it turns out edging is not something every printer does or is willing to do, so the first challenge was finding a place that would do both letterpressing and edging. Our second challenge was matching the neon ink on the card to the ink on the edge, what we learned is that the 2 are not at all the same, and neon being such a pure color, it was important they match. All around, this experience really informed our idea of this process and although more complex than we expected, the results made it worthwhile.

A2 GRAPHICS

Here is an interesting identity created by A2 Graphics, they have used an a pattern style which has allowed the design to be applied in a range of ways using a consistent visual language, this creates more interest to the brand identity.

PENGUIN COVERS- David Pearson

Here are some pattern based designs by David Pearson, they create more interest due to the use of perspective and break in the patterns, this also creates more interesting compositions when around the fold areas of the book covers, this is also a nice way of suggesting a 3d style surface on a 2d format.

Anton_Stankowski

Here is a very abstract, structured graphical style by Anton Stankowski. his style will work well in terms of he J3D LOGO as it will add a visual appeal, to the boring logo which i have been using at present. this style will also help me to create some informed patterns for the FABLE PATERNS. Stankowski has a very bold style which brings across clarity and aesthetics through the use of colour and a minimal structured aproach to combining shapes.





Anton Stankowski (June 18, 1906 - December 11, 1998) was a German graphic designer, photographer and painter. He developed an original Theory of Design and pioneered Constructive Graphic Art. Typical Stankowski designs attempt to illustrate processes or behaviours rather than objects. Such experiments resulted in the use of fractal-like structures long before their popularisation by Benoît Mandelbrot in 1975.

http://www.flickr.com/photos/insect54
http://en.wikipedia.org/wiki/Anton_Stankowski

GF SMITH, Sample BOOK

in term of including the logo for the product, the size can be small as shown on the gf smith sample book. aslo a process such as foiling can be used to create attention and so it can work on a different level to the design on the cover, in terms of heigerachy. the use of foil is also effective as it doesn't effect the overall design and as shown on this design it complements the design.

the Gfmith book is effective in terms of production, it uses a range of high quality components, such as each fold out section and hard back cover.

the amount of components to the overall product, have been attached in a very efficient and creative way, with the use of giant tab. as shown bellow. this allows the book to feel more sturdy and comfortable to look through.

U&LC

Here is book, which shows some experimental use of bold serif typefaces, this creates some interesting shapes. they can be scaled up, to a larger format to create some varied pattern style compositions.

THE ITC TYPEFACE COLLECTION

Here is the entire ITC typeface foundry in a book, this font family include a range of typefaces which, have connotations of class and and style, through the range of experimental serif faces.

immediate typefaces which grab my attention for fable, are typefaces such as BENGUIET and

TIFFANY. CASLON